A Little Perspective

We know you have a lot of options to help you buy or sell a home in the current market. Some companies out there are  offering discounted listings and buying services, and utilizing a broker staff for simply opening doors. Our philosophy at Brixton is to offer so much more, save our clients from serious pitfalls and increase their bottom line unlike any other real estate partner they could hire. Conan Bliss, a member of our Brixton team, has lent us his perspective on the recent headlines boasting about flat rate or internet based brokerages.

“This is just another publicity stunt for a company that is pretending to re-invent the wheel. There are plenty of flat fee brokers who will list a home for under $500, and plenty of “Assist to Sell” type brokerages who will list for 4% or less, and they have been around since the dawn of the internet.

While these have their place in the market for sellers who want a no-service entity in a hot sellers’ market, they are virtually useless for sellers in a strong buyers’ market or for buyers in a strong sellers’ market. Also, the sellers using these products need to either be well-versed in the market strategies, involved in real estate or investing, or suffer the consequences of less than optimal price for the sale of their home. I am speaking from personal experience, having used flat fee listing companies with outstanding success and also with dismal failure, prior to getting my real estate license.

As a parallel, look at a good CPA: This individual will charge a healthy premium to do your taxes, when you could do them yourself for free. However, the good CPA will do your taxes faster and more accurately, saving you not only the time, but likely also saving you more money in tax payments than they are charging you in fees. In other words, they save you time and allow you to keep more of your money. A good real estate professional does exactly this.”

We take your best interests to heart, making sure you are getting the most for selling and buying your home, while reducing your stress and helping you to navigate the ever changing real estate market. This is what make a quality broker and this is what you find with the Brixton Team.